This list is fully updated as of Mar 14, 2022. When I first started shopping Cruelty-free, I had an ULTA close to where I was living and I loved how many options it had. Each time, I visited the store, there were new brands or products popping up and as you can imagine, I would end up spending hours trying to check out all the new brands, their packaging and trying to understand if a brand was Cruelty-free. For many beauty lovers, ULTA is a cult-favorite and I understand why. ULTA is unique as they carry so many brands both High-end and Drugstore products, so its like a one stop shop! But this could also make it harder to shop for Cruelty-free brands. So, I decided to compile a full list of Cruelty-free brands at ULTA So, next time, you shop at Ulta, you can take this with you to make your shopping easier.

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CRUELTY-FREE BRANDS AT ULTA

The below Cruelty free Beauty Brands list has been alphabetized and clearly indicated if a brand offers Vegan Products [100% VEGAN], [100% VEGETARIAN] or Owned by a parent company that tests on Animals.

A

• ACURE [100% VEGAN]
• AG HAIR
• ANASTASIA BEVERLY HILLS
• ANDALOU NATURALS [100% VEGAN]
• ARDELL
• AWAKE BEAUTY 🏢 *[NOTE: Owned by Parent Company Kose that tests on animals]

B

• BABO BOTANICALS
• BARE MINERALS 🏢 *[NOTE: Owned by Parent Company Shiseido that tests on animals]
• BEAUTYBLENDER
• BECCA COSMETICS 🏢 *[NOTE: Owned by Parent Company Estee Lauder that tests on animals]
• BH COSMETICS
• BLISS
• BOTANICS
• BUMBLE AND BUMBLE [100% VEGAN] 🏢 *[NOTE: Owned by Parent Company Estee Lauder that tests on animals]
• BURT’S BEES 🏢 *[NOTE: Owned by Parent Company Clorox that tests on animals]
• BUTTER LONDON
• BUXOM 🏢 *[NOTE: Owned by Parent Company Shiseido that tests on animals]

C

• CAROL’S DAUGHTER
• CATRICE
• CHINA GLAZE
• COLOURPOP COSMETICS
• CONAIR
• COOLA
• COVER FX
• COVERGIRL 🏢 *[NOTE: Owned by Parent Company Coty that tests on animals]

D

• DEFINEME FRAGRANCES [100% VEGAN]
• DERMA E [100% VEGAN]
• DOSE OF COLORS
• DRYBAR

E

• E.L.F COSMETICS [100% VEGAN]
• ECO TOOLS [100% VEGAN]
• ELLA + MILA
• ESSENCE
• EVERY MAN JACK

F

• FIRST AID BEAUTY 🏢 *[NOTE: Owned by Parent Company Proctor & Gamble that tests on animals]
• FLOWER BEAUTY
• FOREO
• FOURTH RAY BEAUTY [100% VEGAN]
• FRANK BODY

G

H

• HASK
• HELLO PRODUCTS [100% VEGAN] 🏢 *[NOTE: Owned by Parent Company Colgate that tests on animals]
• HEMPZ
• HEY HONEY

I

• IT COSMETICS 🏢 *[NOTE: Owned by Parent Company Loreal that tests on animals]
• IT’S A 10

J

• JACK BLACK
• JANE IREDALE
• JUICE BEAUTY [100% VEGAN]

K

• KOPARI BEAUTY

L

• LA GIRL
• LAVANILA
• LONDONTOWN [25% OFF with CODE: PIXIE25]

M

• MAD HIPPIE
• MAKEUP REVOLUTION
• MANIC PANIC
• MARIO BADESCU
• MEOW MEOW TWEET
• MILANI
• MURAD 🏢 *[NOTE: Owned by Parent Company Unilever that tests on animals]

N

• NEST FRAGRANCES
• NYX COSMETICS 🏢 *[NOTE: Owned by Parent Company Loreal that tests on animals]

O

• OFRA COSMETICS [100% VEGAN]
• ORLY
• OUAI

P

• PACIFICA BEAUTY [100% VEGAN]
• PAUL MITCHELL
• PIXI BEAUTY
• PLANT APOTHECARY [100% VEGAN]
• PYT BEAUTY
• PÚR COSMETICS

Q

R

• REAL TECHNIQUES
• RITUALS
• ROSEBUD PERFUME CO.

S

• SCHMIDT’S NATURALS 🏢 *[NOTE: Owned by Parent Company Unilever that tests on animals]
• SEED PHYTONUTRIENTS 🏢 *[NOTE: Owned by Parent Company Loreal that tests on animals]
• SHEA MOISTURE 🏢 *[NOTE: Owned by Parent Company Unilever that tests on animals]
• SKYN ICELAND [100% VEGAN]
• SMASHBOX 🏢 *[NOTE: Owned by Parent Company Estee Lauder that tests on animals]
• STILA
• SULTRA
• SUN BUM
• SUNDAY RILEY 

T

• TARTE 🏢 *[NOTE: Owned by Parent Company Unilever that tests on animals]
• THAYER’S NATURAL 🏢 *[NOTE: Owned by Parent Company Loreal that tests on animals]
• THE BODY SHOP
• THE ORDINARY
• THRIVE CAUSEMETICS
• TOO FACED 🏢 *[NOTE: Owned by Parent Company Estee Lauder that tests on animals]
• TREE HUT [100% VEGAN]
• TRILOGY
• TRULY BEAUTY

U

• ULTA BEAUTY
• URBAN DECAY 🏢 *[NOTE: Owned by Parent Company Loreal that tests on animals]

V

W

• W3LL PEOPLE
• WELEDA
• WUNDER2

X

Y

• YES TO
• YUNI

Z

• ZOYA

Thank you again for choosing Cruelty-free! Even though, shopping Cruelty-free is just a small effort on your part, remember you are making a HUGE impact to the lives of millions of animals! You can follow us on Instagram, Facebook, Pinterest, Blog Lovin’, LIKEtoKNOW.it or Subscribe to the website for a weekly Newsletter. *This post may contain affiliate links. Disclaimer: By using affiliate links in this post, you are helping support the Ethical Pixie website as we may receive a small commission on purchases made at no added cost to you. They may also offer an added discount to your order. This keeps Ethical Pixie running and we really appreciate your support.